Olin College of Engineering — Visual system

The Olin visual system includes identity work along with a growing family of more tactical print, digital, and environmental applications. The system's signature melding of type, color, imagery, and gestrure communicate the vitality and energy of the Olin environment while also expressing the entrepreneurial spirit, academic rigor, humanistic mindset, and a little bit of the fun that are all key parts of Olin's 'secret sauce'.   

Identity guidelines

Identity applications


Admissions micro-site


Travel brochure series

Alumni outcomes brochure